No-one else has your story to tell. So let’s surface what makes you unique and show the world who you are. I’ll revitalise your organisation’s messaging and positioning, co-creating with you to produce something truly memorable.
InsightsNarrative developmentMessaging frameworksTone of voice and brand personalityStyle guides
SUSTAIN Festival
New event narrative and brand
Defining the challenge
Create an inspiring, engaging voice and brand for a new festival, focused on the role of insurance in building a more sustainable world.
Taking action
We defined the event’s narrative, strapline and messaging, using this to develop the accompanying visual identity and website. This was rolled out across further social media assets and event branding.
Getting results
The event saw hundreds of insurance professionals attend more than 20 events across the week-long festival.
What they said
“James’s extensive experience and knowledge was hugely reassuring, able to see the strategy and translate into tactics, and always thinking one step ahead.”
Antony Ireland, Founder, Better Insurance Network